What Are 360 Deals 360 deals, also known as 360 contracts, are a type of deal structure commonly found in the music industry. In a 360 deal, a record label typically receives a percentage of all of an artist’s revenue streams, not just music sales. This includes income from live performances, endorsements, merchandise sales, and more. These deals have been controversial, with some artists feeling that they give too much control to the record label. According to the Federal Trade Commission, 360 deals can be complex and may require careful consideration before signing. Artists should be aware of the implications
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